What's your experience with making short-form content?

TikTok is 100% the reason my podcast has great #'s. I do have a large following so of course that's why. But it definitely can help. But hasn't helped me much on YouTube so far. So it's hit-and-miss. I recommend YT Shorts especially since they will start paying creators in February.

Instagram has driven a lot of people to my podcasts and I saw jumps in my stats when I made very successful posts. I'm about to do a teaching Friday episode on the Smart Passive Income Podcast so look out for that if you want a tutorial

How many of those actually downloaded your episodes and subscribed to your podcast? That’s the only metric that matters to me as I’m trying to get off social media (in my case less than 1% actually subscribed so it wasn’t worth it) I’m only saying this because I can’t outsource that part yet, the day I can do that it won’t be a question anymore 🙂

2000 isn't a lot for that style, I'm regularly getting 3-5 thousand on 3 to 4 shorts a day each on Youtube, but even there, it isn't translating to views on videos on the same channel. Think about the mechanism of how that content is served. Its low brain power. Personally, as a viewer, I prefer long form content with depth, and I always feel like I've wasted time when I watch that style of short form. Other people will exclusively watch short form. Don't get me wrong, I'm not saying don't post the content, definitely do, but in my personal experience, the exposure from short form is less effective than other types of promotion, even with fewer impressions.